Invention magazine cover, spreads – publication editing. Invention is not only a classic magazine focused on preserving natural and historical values, they also made it their mission to raise awareness about environmental protection to everyday people. They cover topics such as geography, archeology, and other natural sciences. The magazine’s identity had to fit with the current trends of being clean and fresh, however it was also of importance to make it stand out from other titles in this sphere. The youthful and dynamic appearance is emphasized by the impactful, dominant images, and the playful typography that is further accentuated by the layout of the text.